The word cinematic gets thrown a lot these days in online video circles. Everybody wants their work to look cinematic—except maybe the guy filming his daughter’s piano recital with a Handycam. However, other than Handycam guy, we all want our short films, brand videos and micro...

High-key and low-key lighting Through the 1930s, comedies, musicals, and many dramas were dominated by high-key lighting – a high ratio of fill to key light. This was typically a form of low-contrast soft lighting (dominant in the 1920s and 30s), providing a diffuse, even brightness...